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The history of the Pokémon media franchise spans over a decade from when work began officially on the first game to now, and has roots even older. It started simply enough as a hobby of Satoshi Tajiri, who as a child had a fondness for catching insects and tadpoles near his home in suburban Tokyo. Over time, Tajiri decided to put his idea of catching creatures into practice because it would give children the same thrill as he had.
With the help of Ken Sugimori and other friends, Tajiri formed Game Freak and much later the design studio known as Creatures. When Tajiri discovered the Game Boy and the Game Boy Link Cable, it gave him the image of insects traveling along the wire, which led to concept for a new game called Capsule Monsters. After several failed attempts at pitching this idea to Nintendo, Tajiri's new friend Shigeru Miyamoto pitched it to the company, and Nintendo began to fund the project, spending six years developing the games that would become a worldwide sensation. Before the first Pokémon games were released in Japan in 1996, Nintendo decided to change the name "Capsule Monsters" to "Pocket Monsters."