Pokémon Toasted Oat Cereal with Marshmallow Bits: Difference between revisions
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(Actually, it was Poliwhirl. Marill was nowhere on the first box, whereas Poliwhirl was.) |
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[[Image:PokemonCereal.png|thumb|left|100px|The original cereal]] | [[Image:PokemonCereal.png|thumb|left|100px|The original cereal]] | ||
[[Image:PokemonCereal2.png|thumb|right|100px|The updated version.]] | [[Image:PokemonCereal2.png|thumb|right|100px|The updated version.]] | ||
'''Kellogg's Pokémon Toasted Oat Cereal with Marshmallow Bits''' was a breakfast cereal announced by {{wp|Kellogg's}} in March 2000 and released in May 2000. The cereal is similar to {{wp|Lucky Charms}}, made up of oat-based rings and marshmallow pieces. These marshmallows were in the shapes of {{p|Pikachu}}, {{p| | '''Kellogg's Pokémon Toasted Oat Cereal with Marshmallow Bits''' was a breakfast cereal announced by {{wp|Kellogg's}} in March 2000 and released in May 2000. The cereal is similar to {{wp|Lucky Charms}}, made up of oat-based rings and marshmallow pieces. These marshmallows were in the shapes of {{p|Pikachu}}, {{p|Poliwhirl}}, {{p|Oddish}}, and {{p|Ditto}}. Paul Norman, vice-president of marketing for | ||
cereal of Kellogg's, said "Kellogg's Pokémon cereal is the latest example of our commitment to bring fun back to the cereal aisle and offers kids a unique way to catch Pokémon fever". An updated version of the cereal was released later, with new [[Generation II]] Pokémon appearing in {{p|Wobbuffet}}, {{p|Pichu}}, and {{p|Cleffa}}. Since this duo's time had passed, no more Pokémon cereal has been produced, making the pair the first and last of their kind. | cereal of Kellogg's, said "Kellogg's Pokémon cereal is the latest example of our commitment to bring fun back to the cereal aisle and offers kids a unique way to catch Pokémon fever". An updated version of the cereal was released later, with new [[Generation II]] Pokémon appearing in {{p|Wobbuffet}}, {{p|Pichu}}, and {{p|Cleffa}}. Since this duo's time had passed, no more Pokémon cereal has been produced, making the pair the first and last of their kind. | ||
Revision as of 21:35, 17 June 2009
Kellogg's Pokémon Toasted Oat Cereal with Marshmallow Bits was a breakfast cereal announced by Kellogg's in March 2000 and released in May 2000. The cereal is similar to Lucky Charms, made up of oat-based rings and marshmallow pieces. These marshmallows were in the shapes of Pikachu, Poliwhirl, Oddish, and Ditto. Paul Norman, vice-president of marketing for cereal of Kellogg's, said "Kellogg's Pokémon cereal is the latest example of our commitment to bring fun back to the cereal aisle and offers kids a unique way to catch Pokémon fever". An updated version of the cereal was released later, with new Generation II Pokémon appearing in Wobbuffet, Pichu, and Cleffa. Since this duo's time had passed, no more Pokémon cereal has been produced, making the pair the first and last of their kind.
Marketing
Marketing for the cereal started in June 2000, consisting of eye-catching advertisements in television and im magazines. Kevin Smith, vice-president of consumer promotions for Kellogg's, stated "Through this integrated marketing campaign, Kellogg's creates the ultimate 'Pokémon experience,' and allows kids to participate in the Pokémon phenomenon in a new way".
