Pokémon Toasted Oat Cereal with Marshmallow Bits: Difference between revisions

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[[Image:PokemonCereal.png|thumb|left|100px|The original cereal]]
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[[Image:PokemonCereal2.png|thumb|right|100px|One of the two limited edition boxes]]
[[Image:PokemonCereal.png|thumb|left|150px|The original cereal]]
'''Kellogg's Pokémon Toasted Oat Cereal with Marshmallow Bits''' was a breakfast cereal announced by {{wp|Kellogg's}} in March 2000 and released in May 2000.<ref>[http://www.mrbreakfast.com/cereal_detail.asp?id=280 Pokémon Cereal - Mr Breakfast.com] (retrieved December 21, 2009)</ref> The cereal is similar to {{wp|Lucky Charms}}, made up of oat-based rings and marshmallow pieces. These marshmallows were in the shapes of {{p|Pikachu}}, {{p|Poliwhirl}}, {{p|Oddish}}, and {{p|Ditto}}. Paul Norman, vice-president of marketing for cereal of Kellogg's, said "Kellogg's Pokémon cereal is the latest example of our commitment to bring fun back to the cereal aisle and offers kids a unique way to catch Pokémon fever". No more Pokémon cereal has been produced since this version, making it the first and last of its kind.


In June 2000, two limited edition boxes of the cereal were shipped out.<ref>[http://gameboy.ign.com/articles/080/080685p1.html Pika! Pika! Pika-chew! - GBA News at IGN] (retrieved March 2, 2010)</ref> These boxes had redesigned fronts, which put a main focus on [[Generation II]] Pokémon.
'''Pokémon Toasted Oat Cereal with Marshmallow Bits''' was a breakfast cereal announced by {{wp|Kellogg's}} in March 2000 and released in May 2000.<ref>[http://www.mrbreakfast.com/cereal_detail.asp?id=280 Pokémon Cereal - Mr Breakfast.com] (retrieved December 21, 2009)</ref> The cereal is similar to {{wp|Lucky Charms}}, made up of oat-based rings and marshmallow pieces. These marshmallows were in the shapes of {{p|Pikachu}}, {{p|Poliwhirl}}, {{p|Oddish}}, and {{p|Ditto}}.
[[Image:pkmncereal.jpg|thumb|right|100px|One of the two limited-edition boxes]]
Paul Norman, vice-president of marketing for cereal of Kellogg's, said "Kellogg's Pokémon cereal is the latest example of our commitment to bring fun back to the cereal aisle and offers kids a unique way to catch Pokémon fever". No more Pokémon cereal has been produced outside of Japan since this version, making it the first and last of its kind.


In June 2000, two limited-edition boxes of the cereal were shipped.<ref>[http://gameboy.ign.com/articles/080/080685p1.html Pika! Pika! Pika-chew! - GBA News at IGN] (retrieved March 2, 2010)</ref> These boxes had redesigned fronts, which put a main focus on [[Generation II]] Pokémon. Furthermore, the marshmallows were shaped like Generation II Pokémon.
{{-}}
==Marketing==
==Marketing==
Marketing for the cereal started in June 2000, consisting of eye-catching advertisements in television and in magazines. Kevin Smith, vice-president of consumer promotions for Kellogg's, stated "Through this integrated marketing campaign, Kellogg's creates the ultimate 'Pokémon experience,' and allows kids to participate in the Pokémon phenomenon in a new way".
Marketing for the cereal started in June 2000, consisting of eye-catching advertisements in television and in magazines. Kevin Smith, vice-president of consumer promotions for Kellogg's, stated "Through this integrated marketing campaign, Kellogg's creates the ultimate 'Pokémon experience,' and allows kids to participate in the Pokémon phenomenon in a new way".


==Trivia==
==Trivia==
[[Image:Cereal box back.jpg|thumb|right|100px|You want me to find who?]]
[[File:Cereal box back.jpg|thumb|right|150px|The back of the box, featuring "Ledy Ba" and "Hoot Hoot"]]
*The back of the original version has two spelling mistakes on the back of the box: {{p|Ledyba|Ledy Ba}} and {{p|Hoothoot|Hoot Hoot}}. The box instructs the reader to find five of both of these Pokémon. This could have been a marketing tool for [[Generation II]] which was being officially revealed to the United States 5 months after the initial release of the cereal. The back may have also changed to its mentioned state as the reveal approached, or once Generation II was already revealed.
*The puzzle on the back of the box spells {{p|Ledyba}}'s name as "Ledy Ba" and {{p|Hoothoot}}'s name as "Hoot Hoot". This may have been a spelling error or simply a result of the North American names for Ledyba and Hoothoot not yet being finalized, as [[Generation II]] had not yet been revealed to North America at the time of this cereal's debut.
 
==See also==
*[[Pokémon food products]]
 
==References==
==References==
{{reflist}}
{{reflist}}
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{{Project Merchandise notice}}
{{Project Merchandise notice}}
[[Category:Merchandise]]
[[Category:Merchandise]]
[[fr:Kellogg's - Céréales Pokémon]]

Revision as of 04:07, 1 August 2013

The original cereal

Pokémon Toasted Oat Cereal with Marshmallow Bits was a breakfast cereal announced by Kellogg's in March 2000 and released in May 2000.[1] The cereal is similar to Lucky Charms, made up of oat-based rings and marshmallow pieces. These marshmallows were in the shapes of Pikachu, Poliwhirl, Oddish, and Ditto.

One of the two limited-edition boxes

Paul Norman, vice-president of marketing for cereal of Kellogg's, said "Kellogg's Pokémon cereal is the latest example of our commitment to bring fun back to the cereal aisle and offers kids a unique way to catch Pokémon fever". No more Pokémon cereal has been produced outside of Japan since this version, making it the first and last of its kind.

In June 2000, two limited-edition boxes of the cereal were shipped.[2] These boxes had redesigned fronts, which put a main focus on Generation II Pokémon. Furthermore, the marshmallows were shaped like Generation II Pokémon.

Marketing

Marketing for the cereal started in June 2000, consisting of eye-catching advertisements in television and in magazines. Kevin Smith, vice-president of consumer promotions for Kellogg's, stated "Through this integrated marketing campaign, Kellogg's creates the ultimate 'Pokémon experience,' and allows kids to participate in the Pokémon phenomenon in a new way".

Trivia

The back of the box, featuring "Ledy Ba" and "Hoot Hoot"
  • The puzzle on the back of the box spells Ledyba's name as "Ledy Ba" and Hoothoot's name as "Hoot Hoot". This may have been a spelling error or simply a result of the North American names for Ledyba and Hoothoot not yet being finalized, as Generation II had not yet been revealed to North America at the time of this cereal's debut.

See also

References

  1. Pokémon Cereal - Mr Breakfast.com (retrieved December 21, 2009)
  2. Pika! Pika! Pika-chew! - GBA News at IGN (retrieved March 2, 2010)
Project Merchandise logo.png This article is part of Project Merchandise, a Bulbapedia project that aims to write comprehensive articles on all Pokémon toys, dolls, books, and collectible merchandise.