Pokémon 25th Anniversary
The entire year of 2021 is set to be celebrated as Pokémon's 25th Anniversary, as February 27, 2021 marked the twenty-fifth anniversary of the original Japanese release of Pokémon Red and Green and therefore the twenty-fifth anniversary of the Pokémon media franchise as a whole.
A Pokémon Presents was announced on February 25, 2021, and was held at midnight JST on February 27, 2021. The presentation opens with a retrospective trailer which is followed by a trailer on the upcoming New Pokémon Snap, as well as announcements on the following games, all set in the Sinnoh region.
Pokémon Brilliant Diamond and Shining Pearl
Pokémon Brilliant Diamond and Shining Pearl were announced during the February 2021 Pokemon Presents. They are remakes of the Generation IV games Pokémon Diamond and Pearl, and are slated to release in late 2021.
Pokémon Legends: Arceus
Pokémon Legends: Arceus was announced during the February 2021 Pokemon Presents. It will be released in early 2022.
- Main article: P25 Music
A yearlong campaign titled P25 Music was created as a collaboration between The Pokémon Company International and Universal Music Group and Brands for the 25th anniversary. Participating artists include Katy Perry and Post Malone, and J Balvin. Post Malone performed a virtual concert on Pokémon Day that was streamed on the official Pokémon Youtube and Twitch channels.
Trading Card Game
A collection of Jumbo cards featuring starters was released throughout the year. The cards are all reprints of their respective Pokémon's first released card with the 25th Anniversary logo added. A binder to hold them was the first item released on February 26 and included the Pikachu card. First Partner Packs were released in subsequent months, with three cards per pack, ordered by generation.
- Pokémon Teases Upcoming 25th Anniversary Celebrations - The Pokémon Company International (retrieved February 13, 2021)
- Pokémon Unveils Virtual Music Concert With Post Malone To Celebrate 25th Anniversary - The Pokémon Company International (retrieved February 13, 2021)
- Pokémon Celebrates 25 Years With Massive Music Program And Activations Across The Franchise - The Pokémon Company International (retrieved February 13, 2021)
- Collect 25th Anniversary Pokémon TCG Cards in McDonald’s Happy Meals - pokemon.com (retrieved February 13, 2021)
- General Mills Cereal Twitter
- Levi's x Pokémon - The Pokémon Company International (retrieved February 13, 2021)
- Enjoy the 25th anniversary by wearing a Pokémon T-shirt designed with your favorite Pokémon!! - Uniqlo (retrieved February 19, 2021)
- Celebration Pikachu - Mega Brands (retrieved February 19, 2021)