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If you were looking for the president of 4Kids Productions, see Norman J. Grossfeld.

センリ Senri
"A man in pursuit of power!"
Ruby Sapphire Norman.png
Artwork from Ruby, Sapphire, and Emerald
Gender Male
Eye color Black*, Navy*
Hair color Black*, Navy*
Hometown Littleroot Town (resides)
Olivine City (birthtown)
Petalburg City*
Region Hoenn (originally Johto)
Relatives Brendan/May (as player), wife (games)
Ruby, unnamed wife (Adventures)
May, Max, Caroline (wife, anime)
Trainer class Gym LeaderRSE
Pokémon TrainerB2W2
Generation III, V
Games Ruby, Sapphire, and Emerald
Black 2 and White 2
Leader of Petalburg Gym
Badge Balance Badge
Specializes in Normal types
Anime debut There's no Place Like Hoenn
English voice actor Dan Green
Japanese voice actor Jūrōta Kosugi

Norman (Japanese: センリ Senri) is the Gym Leader of Petalburg City's Gym, known officially as the Petalburg Gym, and the father of the player in Pokémon Ruby, Sapphire, and Emerald. He is an expert of Normal-type Pokémon, and hands out the Balance Badge to any Trainer who defeats him.

In the games

Norman is also the player character's father in Pokémon Ruby, Sapphire, and Emerald no matter which gender is selected. The other gender choice (and therefore the rival) is the child of Professor Birch.

Although he is the first Gym Leader encountered, he refuses to battle until the player has at least four Badges. Before stating this, he first introduces the player to Wally (secondary rival) which is when the Pokémon catching tutorial happens. Once he is beaten, he gives the player the Balance Badge.

Norman and his family are originally from Johto. He, as well as the player, have just moved to Hoenn so that he could take up the position of Gym Leader. People have come to describe him as someone who "lives for Pokémon."

Norman also provides special items scanned in via e-Reader to the player.

Trainer's Eyes/Match Call

Leader NormanRS / Reliable One DadE

I flexibly adapt my style.
Trainer's Pokémon
Grown in a balanced manner.
Pokémon are my life. My chosen path is harsh...RS
I walk the 30 minutes from home to here every day.E


Pokémon Ruby and Sapphire


Norman loans this Pokémon to Wally to show him how to catch Pokémon.

Spr b 3r 263.png
Normal Unknown
Held item:
Zigzagoon Lv.7
Gym battle

Pokémon Emerald


Norman loans this Pokémon to Wally to show him how to catch Pokémon.

Spr b 3r 263.png
Normal Unknown
Held item:
Zigzagoon Lv.7
Gym battle

First rematch

Second rematch

Third rematch

Fourth rematch

Pokémon Black 2 and White 2

Pokémon World Tournament

Norman uses three of these Pokémon in Single Battles, four in Double and Rotation Battles, and all six in Triple Battles.

Hoenn Leaders Tournament

Type Expert/World Leaders Tournament

Gym Leader Tournament


Pokémon Ruby, Sapphire, and Emerald

Petalburg Gym
  • First time
"Hm? Well, if it isn't <player>! So you're all finished moving in? I'm surprised that you managed to get here by yourself. Oh, I see. You're with your Pokémon. Hmm… Then I guess you're going to become a Trainer like me, <player>. That's great news! I'll be looking forward to it!
"Hm? You're… Uh… Oh, right. You're Wally, right?
"Hm. I see. <player>, you heard that, right? Go with Wally and make sure that he safely catches a Pokémon. Wally, here, I'll loan you my Pokémon. Hm. I'll give you a Poké Ball, too. Go for it!"
"So, did it work out?"
"Now… <player>, if you want to become a strong Trainer, here's my advice. Head for Rustboro City beyond this town. There, you should challenge the Gym Leader, Roxanne. After her, go on to other Pokémon Gyms and defeat their Leaders. Collect Badges from them, understood? Of course, I'm a Gym Leader, too. We'll battle one day, <player>. But that's only after you become stronger, <player>."
  • Player has no Badges
"Hm? Aren't you going to the Pokémon Gym in Rustboro City? There's no challenge for me to battle a greenhorn Trainer. <player>, I want you to challenge me when you become a lot stronger. I'll battle you, <player>, when you can show me four Gym Badges, okay?
  • Player has Badge
"I see… So, you've beaten the Gym Leader in Rustboro City. But there are many more Trainers who are stronger than you, <player>. Across the sea in Dewford Town is a Gym Leader named Brawly. You should go challenge him."
  • Player has 2-3 Badges
"Hm… <player>, you have gotten stronger. I can tell by the number of Badges that you've earned."
  • Before battle
"Hm... So, you did get four Gym Badges. Fine, as I promised, we will have a Pokémon battle. <Player>... I'm so happy that I can have a real battle with my own child. But, a battle is a battle! I will do everything in my power as a Gym Leader to win. <Player>, you'd better give it your best shot, too!"
  • When defeated
"... I... I can't... I can't believe it. <Player>... I lost to <player>? But rules are rules! Here, take this."
  • After being defeated
"With that Badge, the Defense of all your Pokémon will increase. Pokémon that know the HM move Surf will be able to travel over water. This is my gift to you. <Player>, I'm sure you can use it correctly."
"TM42 contains Facade. It doubles the power of moves if the Pokémon is poisoned, paralyzed, or burned. It might be able to turn a bad situation into an advantage."
"As the Gym Leader, I can't express how upset I am... But as a father, it makes me both happy and a little sad. It's odd..."
"<Player>, you should go visit your mother every so often. I'm going to stay here and redouble my training. It would bother me as a Trainer to not avenge my loss to you, <player>!"

Pokémon Emerald

Route 105
"Oh, <player>? Where are you now? It sounds windy wherever you are. I just heard from Devon's Mr. Stone about your PokéNav, so I decided to give you a call. It sounds like you're doing fine, so that's fine with me. You take care now."
  • Before battle
"<Player>... I had a feeling that you would come. I would never refuse to accept a challenge from you. You do understand, don't you? Inside a Gym, it doesn't matter that we are a parent and child. No, because we are parent and child, we owe it to each other to do the best we can. Isn't that right, <player>?"
  • When defeated
"Uh... Haha... Maybe that was going too hard..."
  • After being defeated
"<Player>... What is your dream? My dream... Hahaha... It has already come true, actually."

Pokémon Black 2 and White 2

Pokémon World Tournament
  • Before battle (first round)
"I will do everything in my power as a Trainer to win. You'd better give it your best shot, too!"
  • Before battle (second round)
"I moved from Olivine City to Petalburg City and became stronger... I'll use all of that strength now! You'd better give it your best shot, too!"
  • Before battle (final round)
"I lost to my own child... I rethought everything about myself, so now there is no way I can lose! I'll do everything in my power to win! You'd better give it your best shot, too!"
  • When defeated
"... I... I can't... I can't believe it. I lost to you?"
  • If the player is defeated
"We both gave everything we had. That was a wonderful match."
  • After being defeated
"I'm going to redouble my training by taking on this tournament! It would bother me as a Trainer to not avenge my loss to you!"
  • After winning
"This time, my victory was a matter of luck. I have to continue to pursue strength and be able to win anytime!"
  • In the lobby, after the tournament
"You went all out and earned that victory... You're a wonderful Trainer! I want my kid to learn from you."


Spr RS Norman.png Spr B2W2 Norman.png Norman III OD.png Norman OD.png
Norman's sprite from
Ruby, Sapphire, and Emerald
Norman's sprite from
Black 2 and White 2
Norman's overworld sprite from
Ruby, Sapphire, and Emerald
Norman's overworld sprite from
Black 2 and White 2

In the anime

Norman in the anime

In the anime, he is the father of May and Max, and the husband of Caroline.

Very early in his Hoenn journey, Ash arrived with May in Petalburg City in the hope of getting his first Gym battle. Ash found the Petalburg Gym and met Max, who posed as if he was the Gym Leader. May stopped him and allowed Ash to meet her parents, Caroline and Norman. Norman turned out be to the real Petalburg City Gym Leader. Norman used his Pokémon, a Vigoroth, to save May's Torchic from Team Rocket.

Norman is a good friend of Professor Birch and was most likely the person to send May to Littleroot Town to get her first Pokémon. As May did not initially like Pokémon, this seemed to have created some distance between the two. Before Ash knew that Norman was May's father, he commented that it sounded like she knew the Petalburg Gym Leader pretty well, to which she replied, "No, I just wish I did" and became subdued.

In Love, Petalburg Style!, when Ash and his friends visited Petalburg City again, May and Max tried to figure out why Norman and Caroline were getting all worked up as Ash tried to save Norman's three Pokémon from Team Rocket. It all turned out that Norman had Nurse Joy set up a special firework display to make fireworks in a form of a Beautifly as a wedding anniversary gift for Caroline.

Ash had his Gym battle with Norman in Balance of Power. Using his Grovyle, Pikachu, and Torkoal, Ash defeated Norman's Pokémon, much to Max's dismay. Max stole the Balance Badge and locked himself up in Norman's greenhouse. Norman was able to get Max under control and Max gave Ash his Balance Badge.


This listing is of Norman's Pokémon in the Pokémon anime.

Norman's Vigoroth
Vigoroth was first seen in There's no Place Like Hoenn after Norman agreed to have an unofficial battle with Ash due to his lack of having less than three Pokémon. After a tough battle with Ash's Pikachu, Vigoroth managed to defeat him. Later, it helped in destroying one of Team Rocket's mechas that was attacking the Gym.

It appeared again in Love, Petalburg Style!, when May, Max, Brock and Kenny saw it hanging from a brunch at a place where Norman keeps his Pokémon. It then hugged Max. Team Rocket also planned to steal it for Giovanni, along with Slakoth and Slaking. When Ash arrived at the forest, Vigoroth fell onto Ash. Ash was happy to see Vigoroth again.

Vigoroth was seen again in Balance of Power, in Ash and Norman's official Gym battle, where it was the second Pokémon used by the Gym Leader. It at first managed to easily dodge Torkoal's Overheat, and knocked out Torkoal with Scratch. After this, it had an intense battle with Ash's Pikachu. Norman ordered Vigoroth to use Scratch, but was surprised when Ash told Pikachu to take the hit. Vigoroth's Scratch attack hit home, but the powerful Pokémon was suddenly paralyzed by Pikachu's innate Static Ability. Seizing the opportunity, Pikachu attacked with Iron Tail, knocking Vigoroth out. However, Pikachu wasted all of his energy, and was also knocked out in the process.

Vigoroth's known moves are Scratch and Flamethrower.

Debut There's no Place Like Hoenn
Norman's Slakoth
Norman's Slakoth first appeared in Love, Petalburg Style!, at a forest where Norman keeps his Pokémon. It appeared again in Balance of Power!, during Norman's battle with Ash. The match started with Norman's Slakoth against Ash's Pikachu. Utilizing Pikachu's speed, Ash ordered Pikachu to use Quick Attack. Slakoth dodged this and counterattacked with Shadow Ball. Jumping out of the way, Pikachu attacked with Iron Tail but missed once again as Slakoth leaned out of the way. Dazed, Pikachu was unable to dodge Slakoth's Hidden Power, and was blasted across the arena.

As Pikachu recovered from Hidden Power, Ash realized that he needed to change his strategy. He decided to try Electric attacks and ordered Pikachu to attack with Thunderbolt. However Slakoth dodged this attack as well, and responded with Blizzard. The incredible cold kept Pikachu from attacking back, so Ash recalled him and sent out Torkoal instead. Torkoal used Flamethrower, which easily blasted through Slakoth's Blizzard and scored a direct hit, knocking Slakoth out.

Slakoth's known moves are Shadow Ball, Hidden Power, and Blizzard.

Debut Love, Petalburg Style!
Norman's Slaking
Main article: Norman's Slaking

Slaking made its debut in Love, Petalburg Style!, in which it was staying in Norman's greenhouse with the rest of his Pokémon. It later battled against Ash's Grovyle in Ash's Gym Battle against Norman, but was ultimately defeated.

Debut Love, Petalburg Style!
Voice actors
Japanese Unshō Ishizuka
English Dan Green

Voice actors

Language Voice actor
Japanese 小杉十郎太 Jūrōta Kosugi
English Dan Green
European French Alexandre Crépet
Norwegian Erik Skøld
Polish Andrzej Chudy
Brazilian Portuguese Élcio Sodré (AG003)
Mauro Eduardo (AG069-AG070)
Spanish Latin America Enrique Mederos (AG003)
Salvador Delgado (AG069-AG070)
Spain Luis Bajo (AG003)
Gabriel Jiménez (AG069-AG070)

In the manga

In the Pokémon Adventures manga

Norman in Pokémon Adventures
201 Spoiler warning: this article may contain major plot or ending details. 201

Norman is the father of Ruby, and his wife is nameless. He is a man who believes in power and he is very skillful in battling. Because of that, he strongly disagreed with Ruby's obsession with Contests. When Ruby reached his 11th birthday, however, he decided that Ruby is old enough to make his decision and finally let him have his own way.

Physically, he is so strong that he can squeeze a phone receiver into pieces without effort, and he won't hesitate to use this strength on his son when he deems necessary. However, he still cares for Ruby very much: He asked his wife to arrange their move to Hoenn on the date of Ruby's birthday so that he can tell him about his permission for Ruby to take part in Contests in person. He also prepared a pair of special running shoes made by the Devon Corporation for his birthday. Later, he also gave a Pokéblock Case to Ruby.

There are several hints from the series showing Norman has had unpleasant encounters with the Pokémon Association, especially when he refused to agree to support Team Magma or Team Aqua during a Gym Leaders' meeting. The beginning of it all could possibly be traced back several years (five according to Volume 21) prior to the start of the Ruby/Sapphire saga, where Norman failed his Gym Leader Test in Johto.

Norman had been banned from taking the Gym Leader Test for five years, because of Ruby, who had fended off a Salamence. At that time, the Pokémon Association had Rayquaza locked up nearby. They were experimenting with an artificially made stone called the Green Orb. The Salamence, which Ruby drove away with his three Pokémon, broke into Rayquaza's containment area and set it free. As a result, Norman took the blame for his son, and became distant from his family to hunt down Rayquaza.

During the battle between Groudon and Kyogre, Norman fought using Rayquaza and calmed the two titans (with Ruby's help). He died after Groudon and Kyogre left to their respective domains, supposedly because of the strain needed to control Rayquaza without a proper medium. However, Norman was later revived under mysterious circumstances when Ruby released his Celebi, alongside Courtney and Steven (who had also died trying to quell the titans).


This listing is for Norman's Pokémon in the Pokémon Adventures manga.

On hand
Norman's Slakoth
Slakoth (×2)
Norman owns two Slakoth that were only seen in a flashback of him trying to battle Rayquaza, who escaped from a nearby laboratory on the day of Norman's Gym Leader's exam. Both of them were very fast as they dodged most of Rayquaza's attacks. It is unknown whether these two Slakoth have evolved, or are still Slakoth but were not used following the incident.
Debut The Final Showdown V
Norman's Vigoroth
Vigoroth was used to battle a wild Breloom that caught Norman's sight. At the same time, Ruby had dragged Wally into a bush nearby to hide from Norman.

Vigoroth's only known move is Focus Punch, its Ability is Vital Spirit, and it has a Hasty nature.

Debut Nixing Nuzleaf
Norman's Slaking
Main article: Norman's Slaking

Slaking was used to battle a wild Shiftry in which it was successful. Later, it was seen training with Wally at the Sky Pillar. It briefly appeared in a flashback where it picked Ruby up and distanced him away from Norman, who learned of his fate following the incident in which Rayquaza escaped. Slaking has a Sassy nature.

Debut Nixing Nuzleaf
Norman's Spinda
Spinda was used in a battle against Wally on the Sky Pillar. It was part of the training that Norman had promised to Wally.

Spinda's known moves are Skill Swap and Teeter Dance, and its Ability is Own Tempo.

Debut VS Rayquaza I
Norman's Rayquaza
Rayquaza was temporarily under control with the help of Wally. However, after Norman's apparent death, Rayquaza has flown away.

Rayqauaza's known moves are Hyper Beam, and Outrage.

Debut VS Rayquaza I
Given to Ruby
Kiki (CY: Coco)
Main article: Kiki

Kiki was given to Ruby before he became a Pokémon Trainer. She evolved into a Delcatty at the same time as Nana during his travels at Granite Cave when she touched the Moon Stone that Steven had.

Debut Creeping Past Cacnea
Rara (CY: Ruru)
Rara was given to Ruby before he became a Pokémon Trainer in Hoenn. Ruby gave her to Wally later on and she evolved into Kirlia. Wally returned her to Ruby at the end of the Ruby & Sapphire chapter.
Debut Creeping Past Cacnea
Main article: Nana

Norman gave Nana to Ruby when it was a Poochyena before Ruby became a Pokémon Trainer. She evolved into a Mightyena at the same time as Kiki while battling a bunch of Mawile.

Debut Creeping Past Cacnea
Given to Wally
Wally's Flygon
Norman used this Flygon as a method of transportation after he was told to take the Gym Leader's exam in five years. Later after Wally mastered his training, he gave Flygon to him during his climb of the Sky Pillar.

Flygon's only known move is Sand Tomb and its Ability is Levitate.

Debut VS Treecko

In the Pokémon Ruby-Sapphire manga

Norman in the Pokémon Ruby-Sapphire manga

Norman appears in the Pokémon Ruby-Sapphire manga in the chapter There's Someone More Important Than Clefairy?!. Unlike other media, Norman does not have any known relatives.

When Red and his Pokémon visit the Petalburg Gym after getting startled by a Poké Ball that flew from there, they notice Norman drinking and feeling down. Norman revealed to the group as the one who threw the Poké Balls. He then revealed that he felt sad since his Slakoth refused to partake in any battles. Norman takes out a chart and shows it to Red and his Pokémon that the Balance Badge is stuck inside Slakoth. After Clefairy took a nap, Norman explained to Red and his Pokémon that Slakoth doesn't like it when someone is lazier than it. Norman then watched as Clefairy went inside Slakoth to get the Balance Badge. After retrieving it, Norman demanded the group to return the badge to him but Clefairy refused. Afterwards, he became furious about this and chased after Red and his Pokémon since Clefairy refused to return the badge to Norman.


This listing is for Norman's Pokémon in the Pokémon Ruby-Sapphire manga.

Norman's Slakoth
Slakoth is Norman's Pokémon who refuses to participate in any Pokémon battles and has swallowed the Balance Badge to prove it. Clefairy tries to get the Badge out of Slakoth's stomach but the sloth Pokémon puts a stop to it by making Clefairy tired and swallowing the alarm clocks Clefairy strapped around to himself. Clefairy was able to go into Slakoth's body and get the Balance Badge out of there.

Slakoth's only known move is Yawn and its Ability is Truant.

Debut There's Someone More Important Than Clefairy?!


  • Senri (Norman's Japanese name) can be translated as 1000 li, which is a considerable distance, while Haruka (May's Japanese name) can be translated as far away.
  • He is the first and currently only father of the player that has been seen in the main series of games.
  • In Pokémon Black and White 2, along with Giovanni, Norman uses more different species of Pokémon than any other Gym Leader at the Pokémon World Tournament, with a total of 10.
  • Norman is the only Gym Leader after the Generation I who shares his English name in French, German, Italian, and Spanish.


Language Name Origin
Japanese センリ Senri センリゴマ Senri-Goma, Rehmannia japonica. Also from 千里 (Senri), "1000 li", roughly 2440 miles.
(Note that in Pokémon Emerald, the Match Call states Norman walks the half-hour journey home every day.)
English, French,
German, Italian,
Norman From normal.
Korean 종길 Jonggil
Chinese (Mandarin) 千里 Qiānlǐ From 千里 Senri. Also means "1000 miles".

Gym Leaders of the Hoenn region
Rustboro Gym Stone Badge
Roxanne OD.png
Dewford Gym Knuckle Badge
Brawly OD.png
Mauville Gym Dynamo Badge
Wattson OD.png
Lavaridge Gym Heat Badge
Flannery OD.png
Petalburg Gym Balance Badge
Norman OD.png
Fortree Gym Feather Badge
Winona OD.png
Mossdeep Gym Mind Badge
Tate Liza
Tate and Liza
Sootopolis Gym Rain Badge
Wallace OD.png Juan OD.png
Wallace Juan

Anime characters
Protagonists Ash KetchumPikachuMistyTogeticBrockTracey SketchitMayMaxDawnPiplupIrisAxewCilanSerenaClemontBonnieDedenneLanaKiaweLillieSophoclesMallowRotom Pokédex
Rivals GaryRitchieHarrisonDrewHarleyMorrisonTysonSolidadPaulZoeyNandoKennyConwayBarryUrsulaTobiasTripBiancaBurgundyStephanGeorgiaCameronVirgilAlainAriaMietteTiernoShaunaTrevorNiniSawyerGladion
Antagonists JessieJamesMeowthWobbuffetGiovanniButchCassidyDr. NambaMatoriPierceDr. ZagerShellyArchieTabithaMaxieHunter JSaturnMarsJupiterCyrusCharonColressAldithGhetsisBarretLysandreXerosicCelosiaBryonyMableAlianaTuppZippRappFaba
Professors Professor OakProfessor IvyProfessor ElmProfessor BirchProfessor RowanProfessor CarolinaProfessor JuniperCedric JuniperDr. FennelProfessor SycamoreProfessor KukuiProfessor Burnet
Relatives Delia KetchumFlintLolaForrestBrock's siblingsDaisyVioletLilyJames's parentsNanny and Pop-PopNormanCarolineJohannaChiliCressGraceMeyerLana's motherHarper and SarahLusamineGladionRangoSimaMimoKiawe's grandfatherAbeMallow's brotherSophocles's parents
Supporting Officer JennyNurse JoyMagikarp salesmanTodd SnapCharles GoodshowCaseyLizaSakuraLanceStevenMr. SukizoRaoul ContestaVivian MeridianRobertScottLilian MeridianMarianRhondaCynthiaReggieAngieLookerLyraKhouryDon GeorgeAlderLukeFreddy O'MartianIngoEmmetJervisNAnthea and ConcordiaPorterAlexaSophieCosetteClembotSanpeiMairinDianthaGurkinnMonsieur PierrePalermoKeananMalvaSquishyZ2Samson OakHobbesNebbyWickeGym LeadersElite FourFrontier BrainsIsland KahunasMany temporary characters

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