Moe

If you were looking for the character whose Japanese name reads as "Moe", see Macey.

Moe (Japanese: リュウ Ryū) is a character of the day in the Pokémon anime who appeared in Beauty and the Beach. His Japanese voice actor is Kōichi Kitamura and his English voice actor is Jimmy Zoppi.

Moe owned a restaurant in Porta Vista that was facing a severe lack of customers. His main competition was Brutella, who owned a more popular restaurant next door to Moe. Things only got worse for Moe when his pier was destroyed by Ash and his friends accidentally driving a boat into it.

Using their Pokémon, Ash and the others tried to attract customers to Moe's restaurant. However, this proved to be a failure when Team Rocket, working with Brutella, sabotaged everything they did.

That's when Ash and the others discovered a beauty contest on the island. Misty entered, hoping to win and use the money to help Moe rebuild his pier. However, Team Rocket interfered and tried to destroy the town using their Gyarados submarine. Ash, using his Charmander and Pidgeotto, managed to send Team Rocket blasting off into Brutella's restaurant, destroying it.

In the dub, using the money Ash received for saving the town, Moe rebuilt his pier. He also decided to take a vacation from his restaurant to travel around the world. In the original version, the prize money was delivered to the winner of the beauty competition (which, while not outright stated, was implied to be Misty, due to her reasons for joining it in the first place), who then used the prize money to try and rebuild the restaurant.

This article is part of Project COD, a Bulbapedia project that aims to write comprehensive articles on each one-time character of the Pokémon anime.