Lure Module

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Not to be confused with Lures
The Lure Module in Pokémon GO

The Lure Module (Japanese: ルアーモジュール Lure Module) is an item exclusive to Pokémon GO.

In Pokémon GO

Several PokéStops in map view showing pink petals around those with active Lure Modules


Games Cost Sell price
GO PokéCoin.png100
PokéCoin.png680 (Pack of 8)


The Lure Module is a PokéStop module used to attract wild Pokémon to the PokéStop's location for 30 minutes. PokéStops that have an active Lure Module placed will have pink petals falling around them in the map view. The effect can be utilized by all players, and any player viewing the PokéStop can see the username of whoever placed the Lure Module. Only one Lure Module can be active at a PokéStop at once, and another Lure Module cannot be placed until the previous one expires.

The Lure Module's effect is similar to that of the Incense but is fixed to a PokéStop rather than to the player.


Games Description
GO A module that attracts Pokémon to a PokéStop for 30 minutes. The effect benefits other people nearby.


Games Finite methods Repeatable methods
GO Leveling up (Level 8 and every 5 levels starting at Level 10)
Special Research
Timed Research

In the TCG

Lure Module in the TCG
Main article: Lure Module (Pokémon GO 67)

Lure Module was introduced as an Item card in the Pokémon Trading Card Game during the English Sword & Shield Series (the Japanese Sword & Shield Era). It was first released in the Japanese and English Pokémon GO expansions, with artwork by ORBITALLINK Inc. It was also released as a Secret card in the same Japanese and English expansions, with artwork by the same artist. It allows each player to reveal the top three cards of their deck and put all Pokémon they find into their hand, then shuffle the other cards back into their deck.

In other languages

Language Title
Chinese Cantonese 誘餌模組 Yáuhneih Mòuhjóu
Mandarin 誘餌模組 Yòu'ěr Mózǔ
France Flag.png French Module Leurre
Germany Flag.png German Lockmodul
India Flag.png Hindi अट्रैक्ट मॉड्यूल Attract Module
Indonesia Flag.png Indonesian Modul Umpan
Italy Flag.png Italian Modulo esca
South Korea Flag.png Korean 루어모듈 Lure Module
Brazil Flag.png Brazilian Portuguese Módulo Atrair
Russia Flag.png Russian Приманка Primanka
Spain Flag.png Spanish Módulo Cebo
Thailand Flag.png Thai อุปกรณ์ปล่อยลัวร์ Upkonploi Lure
Turkey Flag.png Turkish Yem Modülü

Project ItemDex logo.png This item article is part of Project ItemDex, a Bulbapedia project that aims to write comprehensive articles on all items.